Shiseido - Clé de Peau Beauté UK Launch

Working with Vice Tokyo we launched an infamous luxury beauty product for the first time in the UK using Influencers. Responsible for contracting 2 Global Influencers based in LA and London and 4 regional influencers from Japan, Taiwan and China to co-create product specific content.

Directed by Jack Reynolds produced with Twin Productions and Working with a budget of 200K we shot over 2 days in London producing over 25 pieces of social content across, Weebo, Instagram and Youtube.

Managed translation process and all post-production internally through Vice Studios.